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When asked what the secret to his success is, Kelle comments,

"Treat your employees like they are your customers."

 

 

Dick Simon Trucking, Inc., where Kelle and so many of his employees got their start, was started by Kelle's father, Dick Simon in 1972. What began as a one-man route in 1963, grew to more than 2350 tractors, 3300 reefer trailers, and 2400 drivers. A market cap of $356 million in 2002. Kelle Simon has duplicated his father's success and for all the same reasons. When he started, all he wanted to be was a driver. As he added drivers he expanded his business into one of the fastest growing and most reliable in the industry.